How To Sell Beats Online – 10 Steps To Follow

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Are you tired of the 9 to 5 rat race?

Well, many people are, and they wonder what they can do to explore their creativity while making a living out of it.

It is never too late start creating music.

Choose your own hours, decide when you work, and earn an income while doing the things you love.

This isn’t just a bold claim, it’s a reality. Why?

Because I am living it, and you can too.

There are hundreds, if not thousands of producers who have learned how to sell beats online and earn a stupendous income doing it.

What’s most impressive about this is that you don’t require a team or a manager to get started.

You won’t require a hefty initial investment.

Instead, all you need are two main things: good music and marketing your beats to a vast audience.

If you are planning to sell beats online, it would be bet to ensure they are worth the price people pay for it.

Once you master your beats, you can easily create a beat selling website and sell them online on a variety of platforms.

You’d be surprised to see the high amount of people who will pay good money to buy your music.

That said, selling your beats online requires you to do a lot more than simply creating music.

First off, you will require a well made plan to start the right way.

You will also need to think about how you will get people to hear your music and how you will find artists willing to purchase your beats.

These are just some of the things you will need to do in order to sell your beats to a massive audience.

Are you new to all of this and overwhelmed by the things you need to do to sell beats?

If yes, there’s no need to worry as this piece will cover everything you need to know about selling beats the right way.


About Me

How to sell beats onlineMy name is Hector Ramos, CEO of In House Producers and Traffic for Beats and I’ve been producing in the industry for over 10 years.

My team of producers have worked with big name artists like 50 Cent, Wu Tang Clan, Maino, Rich The Kid, Smith n Wessum and many more.

I’ve also averaged beat sales of over 4000+ per month for over 3 straight years and that’s not including my other products, services and affiliate programs that I generate income from.


I don’t like to boast, but with accolades like these, it would be fair to say that I know a thing or two about producing beats and selling them.

Using my skills and expertise in selling beats to a diverse range of musicians and producers, I will give you a complete breakdown about the things to consider so you can sell your beats online successfully.

So without further ado, let’s get started!


Is Selling Beats Online Profitable?

People new to the idea of selling beats often wonder whether selling them online would be profitable.

Well, the simple answer is, yes.

The best thing about beats is that they are digital and you can sell them as many times as you like.

Some people sell their beats for massive profit margins once their online beat business starts gaining traction.

Beatstars, the famous online beat selling company recently tweeted about their producer’s monthly revenue, and it was off the charts!

The fact that they earned more than 1 million Dollars per month is more than enough to suggest that you too can make it big in the online beat selling landscape.

This also shows that people are willing to pay incredible sums of money to purchase beats.

After a quick look at the numbers generated by the beat market, you’ll learn that it generates at least a minimum of 30 million Dollars per year.

So, if you manage to gain even a 0.1 percent of that sum, you will still be earning around thirty thousand Dollars per year.

These stats are enough to show that selling your beats online can be highly profitable, as long as you approach the process the right way.


How To Sell Beats Online – Quality vs Quantity

A common mistake that a lot of new music producers tend to make is that they start marketing their music producer website without having an adequate amount of quality beats.

As mentioned earlier, the first thing you need to do is master the art of creating beats.

The process may take some time, but it is worth it, as you will understand what it takes to make beats that your audience will like.

It is also worth keeping in mind that merely creating a single high quality beat is not enough.

If you look at all of the successful producers out there, you will realize that they have a minimum of thirty high quality beats on their website or any other online selling platform.

Once again, you must master your craft and acquire a decent volume of beats before selling them.

What is Beat Licensing and how does it Work?

Contrary to popular belief, there are only two ways to license your beats: Exclusive and Non-Exclusive.

You can sell a vast range of non-exclusive licenses.

For instance, an Unlimited, Premium, and a Basic license.

Of course, the basic license would cost the least and the unlimited license would be the most expensive option.

The higher the audio quality and user rights, the higher price will be.

What’s more, you can offer non exclusive licenses to as many artists as you want.


Sell beats online

On the other hand, an exclusive license can only be sold to one individual.

When someone creates a beat and makes it available on their beat store, audiences can purchase these licenses  (non-exclusive) right away.

You can also utilize your beat store for selling exclusive licenses, but in most cases, it is better to negotiate the price prior to selling exclusive rights.

When an artist purchases a non-exclusive license, they receive multiple user rights permitting them to use the beats for personal projects.

As soon as someone buys an exclusive license, no one else can purchase that same beat.

Traditionally, producers mark their beat or completely remove it from their website after selling the exclusive license.

It is also worth keeping in mind that artists who licensed music before the creator sold the exclusive rights can still use the said beat for the amount of time mentioned in the license.


Starting Your Own Website vs. Using Airbit, Soundcloud or Beatstars

You may have seen several beat makers who sell their beats on online platforms like Beatstars, Soundcloud, Youtube and Airbit.

There is nothing wrong with this as they can help generate sizable incomes if the beats are good.

However, they could be earning a lot more if they marketed their beats on their own personalized website.

This is because having a website allows you to make customizations and changes according to your preference.

What’s more, having a website gives you control over your business, something that you cannot have by selling or marketing your beats on third party platforms.



As discussed earlier, merely having well-made beats is not enough, you also have to focus on creating a recognizable brand that stands out.

There are thousands of people who create beats and sell them online.

So, it would be fair to say that the market is quite saturated and standing out in it can be quite difficult.

It becomes twice as tough if you are offering your beats on Soundcloud, Beatstars, Airbit and other third party platforms.

This is why it would be better to start your own website and optimize it the right way, ensuring more people choose you over other beat producers.


What Beat Player Should I Use For Selling Beats

If you plan to sell your beats through your own website, it is important to have a high quality beat player at your disposal.


First off, it significantly improves your website appearance, making it look tidy and clean for customers.

In addition, it makes your site look more reliable and can even simplify payment processes for your customers.

While there are plenty of beat players available these days, here are 3 of the best that you should consider using:

– Beatstars

– Arbit


 Using a beat player for your website will also give you good control over the type of music you create while arranging beats according to their popularity and release dates.


sell beats with airbit today


If you look at almost any successful online beat seller, you will realize that most of them utilize a beat player to upload and sell their beats.

When choosing a beat player for your website, make sure you go for one that comes with an HTML music player.

This will help ensure that the music player is compatible with your website and allows your customer to download their preferred beats automatically as soon as they make their payment.

How to Sell Beats Online with Email

Email marketing is arguably still one of the best ways to sell your beats.

Many producers recommend up and comers to promote their beats on Youtube, Instagram, Facebook, Twitter, Airbit, Beatstars etc.

While there is no denying that all of these platforms are excellent and have something unique to offer, you must not underestimate the power email marketing still has.

The main problem that most people face when marketing their beats on third party platforms is that their visibility, in most cases, is quite low.

What’s more, they have to work incredibly hard to improve their rankings to increase their visibility.

Selling your beats through email, on the other hand, is relatively straightforward and quite effective.



Learn more about Aweber here.


Creating an email campaign is all about developing relationships with your audience with the help of personalized emails.

The main purpose of using email marketing is to entice customers to try your beats and keep them updated about new releases.

Some would say that it is a significantly effective way to sell more beats online.

Of course, you don’t have to send every email manually as there are plenty of excellent email service providers like Get Response, Active Campaign, Aweber, Mail Chimp etc.

Your first task would be to get sign up artists to your email lists, and the best way to achieve that would be to entice them with some free beats.

The idea might sound ridiculous at first, but it’s a small price to pay if you want people to sign up.

Creating an engaged email list will allow you to keep every artist updated about new releases, offers, and a lot more, resulting in increased sales down the line.

Sell More Beats Using Only 4 Pages

While there is no denying that you should pay special attention to every page in your website, there are four pages you should particularly focus on, and they are the following:


Home Page: Your home page is the first thing your website’s visitors will lay their eyes on.

Therefore, it is important to make an excellent first impression by creating a page that stands out.

This portion of your website should offer visitors a glimpse of what they can expect from your brand while proving how reliable you are.


About Us Page: No matter how experienced you are, people want to know about your history and what you bring to the table.

This is where you should utilize your website’s about us page and show people why they should consider choosing your beats instead of other artists.


Licensing Page: Your website should be very clear about its licensing.

The last thing you want to do is offer a beat for the wrong license just because you listed it incorrectly.

It would be best to create a separate page that mentions how your beat business’ licensing works to clear any ambiguity.


Contact Page: Make sure your contact page contains all the details about how people can get in touch with you.

This will help you stay in touch with customers and gather feedback, which will help you improve your quality and reputation.

Generating Traffic to Sell Your Beats Online

Contrary to popular belief, selling beats online isn’t just a simple walk in the park.

Merely having an online presence is not enough.

It is a massive mistake that many up and comers make, which is why they eventually lose hope and abandon their venture.

People often believe that selling beats is as simple as uploading them on Sound Cloud, Beatstars, Airbit, or even their own website.

Sorry to break it to you, but there is a lot more that goes on in the process.

You also have to be mindful of generating traffic.

Things like search engine optimization, Google Adwords, Facebook, Soundcloud, and Youtube are excellent sources for generating traffic.

So, instead of marketing your beats only through a single platform, it would be better to take advantage of every reputable source available and generate as much traffic as you can.

While you can increase traffic all by yourself, we can show you what we do to drive thousands of rappers and singers to our website here.

Selling Beats On Social Media

Getting in touch with artists, no matter how famous they are is easier than ever with the variety of social media platforms and technology we have these days.

It is much better than the times when you had to travel for hours to meet an artist, asking them to check out your beats.

Sure, your website is always an option, but you should also take advantage of platforms like Facebook, Twitter, Instagram, Tick Tock, Snapchat etc.

Most artists have profiles on these platforms, so reaching out to them will be quite easy.

Consider creating separate profiles for your beats business and promote your work using different forms of content.

You can also upload a few seconds or a minute of your beats to give people an idea of what they can expect.

However, you must avoid uploading your entire collection, as people could download it illegally or plagiarize it.

It’s also worth keeping in mind that every social media platform requires a different promotion strategy.

So, whether you are using Facebook, Twitter, Tik Tok, or Instagram, make sure you study their features and understand how to use them in order to make the most of your beat selling efforts.


Following up with Your Customers

There’s no business without customers.

It is that simple.

You can’t just start from zero and make ten thousand Dollars within a month.

Sure, it is possible but it is highly unlikely, which is why you should set your expectations straight and prioritize your customers.

If you have been in any type of business, you will be well aware that landing customers can be quite tough and can take days, if not months.

Therefore, you must value each and every customer who buys your beat. Think of it like this:

If you can successfully get one individual to purchase from you, there is a high likelihood that you will attract ten more

 If your efforts land you ten paying customers, you can get a hundred more.

Remember, your audience is worth every penny and not giving them enough attention will only complicate things for you.

It is important to create relationships with your buyers to ensure they remember you.

You’ll need to invest an incredible amount of time and energy to achieve this, but it will all be worth it in the end.

Whenever someone buys a beat from you, add their name to a list and follow up with them.

It will show that you care and convert audiences into long-term customers.

Why Producers Fail To Sell Beats?

There are loads of reasons why many people don’t make it far in their beat producing and selling careers.

However, there is one particular reason that causes people to fail in this venture, and that is lack of consistency.

Producing beats and marketing them online requires a lot of patience, hard work and dedication.

You should only consider selling beats if you are serious about it.

Sure, everybody loves listening to good music, but not everyone has the time to produce and market it.

Therefore, if you plan to embark on this endeavor, make sure that you are completely committed to it instead of treating it like a hobby.


selling beats online

Consider creating a schedule that gives you enough time to master your beats and market them on different platforms.

If you are serious about your career and want to make it big, it would be best to dedicate a major portion of your time to progress in this field.

Remember, every famous beat producer reached incredible heights only because of complete dedication and those who don’t get left behind.

It’s as simple as that, you need to be dedicated in this field and it will definitely pay off in time.

Are You Ready to Sell Beats Online?

By creating this guide, I hope to motivate and inspire you to kick-start your beat business.

The tips and tricks discussed in this piece will help kick start your career the right way, making sure you can sell your beats in no time.

Your journey might be a bit slow in the beginning, but if you stay the course and persevere, you will attract loads of customers.

Also, this business is full of setbacks no matter how good you are. So, be prepared for them and don’t take them to heart.

If you are dedicated enough and love your craft, you will ultimately learn how to sell beats online at a consistent rate.


Frequently Asked Questions


Is Selling Beats Online Profitable?

The beat selling industry generates over 30 million dollars per year in sales. Online music producers are taking full advantage of this lucrative business model. There’s plenty of room for new aspiring music producers to get a piece of the beat selling cake.

How Much Should I Sell My Beats For?

For non exclusive rights we recommend pricing your beats anywhere from $20 to $50 per instrumental. For exclusive rights we like to price our beats from $350 to $2000. You can also add other license options like Unlimited with stems.

Where Can I Sell My Beats?

There’s plenty of places like online where you can sell your beats. You can promote and sell your beats on your own websites or online websites like Soundcloud, Beatstars, Airbit, Youtube, Google, Facebook and more.

How Do I Sell my First Beat?

You sell your first beat by taking action everyday to grow and build your beat selling business. Once you get that first sale then no one can stop you from getting your next 10 sales. Start growing an email list of rappers and singers and grow from there.

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